Lyceum Bakery
Lyceum Bakery
Brand Identity & Website
Design Director
Brand Identity & Website
Design Director
Brand strategy
Visual design
Creative Direction
Leadership
Brand strategy
Visual design
Creative Direction
Leadership
Liceum is a bakery bringing together traditional baking techniques with modern culinary innovation. The project focused on developing a distinctive brand identity that reflects the craftsmanship and quality of their handmade products.
Liceum is a bakery bringing together traditional baking techniques with modern culinary innovation. The project focused on developing a distinctive brand identity that reflects the craftsmanship and quality of their handmade products.
Challenge
The bakery needed a brand identity that would differentiate them in a competitive market while authentically representing their commitment to artisan baking. The challenge was to create a visual language that felt both timeless and contemporary, appealing to discerning customers who value quality and craftsmanship.
Challenge
The bakery needed a brand identity that would differentiate them in a competitive market while authentically representing their commitment to artisan baking. The challenge was to create a visual language that felt both timeless and contemporary, appealing to discerning customers who value quality and craftsmanship.
We successfully launched a cohesive brand identity that resonates with the target audience.
We successfully launched a cohesive brand identity that resonates with the target audience.
What we've done
What we've done
Brand strategy and positioning
Logo design and variations
Color palette and typography system
Packaging design
Merch
Brand guidelines documentation
Marketing templates
Signage and environmental graphics
Brand strategy and positioning
Logo design and variations
Color palette and typography system
Packaging design
Merch
Brand guidelines documentation
Marketing templates
Signage and environmental graphics